by admin | Apr 29, 2014 | Best Practices, Email Marketing, News
Everyone hates blatant spam. Filters catch most of it, but everyone still gets offers for wholesale handbags and or miraculous pharmaceuticals now and then. Apparently our neighbors to the north are sick of it and have implemented a law to help clear their citizens’...
by admin | Apr 16, 2014 | Distributed Marketing Automation, Marketing Asset Management, News, Personalized Marketing
Hotel management companies face all the challenges of running a hotel property with the added strain of doing it for multiple brands. With multiple brands comes more technology platforms, marketing tactics and processes than one can imagine. In order to stay sane and...
by admin | Apr 14, 2014 | Best Practices, Email Marketing, News
Intro to Email Authentication Email Authentication is a term used to describe the methods ISPs (Internet Service Providers) and corporate email servers use to determine if the source of an email is accurate to the source associated with the sender. Email...
by admin | Feb 26, 2014 | Guest Blogs, News
We came across a report from software research firm Software Advice, which analyzed nearly 900 interactions with marketing automation buyers a few years back. The findings identified top features, reasons for purchasing a new solution and what businesses were...
by admin | Feb 5, 2014 | Best Practices, Distributed Marketing Automation, Marketing Automation, News, Personalized Marketing, Sales Enablement
In case you want to read along here are the words. Your hotel customers demand a highly personalized experience. A localized marketing strategy is proven to provide the personalization they need and effectively communicate your value. Here’s how we can help you make...
by admin | Jan 21, 2014 | Brand Management, Distributed Marketing Automation, Marketing Asset Management, Marketing Automation, News, Personalized Marketing, Sales Enablement
In the past we set a goal to become hospitality marketing masters. We spent the year researching and exploring the needs of hospitality companies. We talked with leading businesses and experts about industry trends and best practices for marketing their brands and...
