by admin | Jun 13, 2012 | Announcements, News
Jesse DavisFision welcomes Jesse Davis to the our development team. This part Iowa farm boy, part Air Force cop is bringing over two decades of software development leadership and architecture to our team. His infectious positivity and huge joyful laugh has already...
by admin | Jun 12, 2012 | Distributed Marketing Automation, Marketing Automation, News, Sales Enablement
The process of converting a lead to a sale is sometimes known in the marketing community as a “funnel,” ClickZ explains. This funnel consists of reach (to bring prospects into contact with digital properties), engage (to move prospects beyond the landing page),...
by admin | Jun 7, 2012 | Announcements, News
Fision is excited to welcome our newest developer, Bill Strait. You may remember Bill from his famous Geocities Sonic the Hedgehog Fanpage back in the early 90s. Bill credits Portage, WI for his coding skills as “there’s not a lot to do there except mess around on the...
by admin | Jun 7, 2012 | Distributed Marketing Automation, Marketing Analytics And Reporting, Marketing Asset Management, Marketing Automation, News, Social Media Marketing
Marketing automation is quickly evolving, much like the marketing industry itself. The Marketing Automation Times recently identified three marketing automation trends to watch this year and explained how they relate to marketing automation. Social media-driven...
by admin | Jun 7, 2012 | Announcements, News
On June 1, The Business Journals kicked off Social Madness, a social media event which pits brands against each other in an NCAA-style tournament bracket to measure the growth of a company’s social presence. The contest will be sponsored across 43 cities, with...
by admin | Jun 5, 2012 | Marketing Analytics And Reporting, News, Social Media Marketing
While you probably hope to achieve positive results during your social media marketing campaigns, you need to first define success in order to attain it. Because many social media metrics are hard to quantify in terms of your company’s bottom line—they’re different...
