by admin | Aug 8, 2012 | Marketing Automation, News, Sales Enablement
Here today, gone tomorrow, or so the saying goes. This is especially true when it comes to lead generation. Prospects aren’t waiting for companies to respond to inquiries or to engage them, if one business doesn’t take the initiative, consumers may go to the...
by admin | Jul 27, 2012 | News, Personalized Marketing
Your customers know a lot about your product before they buy it. They’ve likely taken a look at your company homepage, read some feedback on review websites, and asked their social media acquaintances if they’ve used your product. With the internet, there is no limit...
by admin | Jul 17, 2012 | Distributed Marketing Automation, Email Marketing, News, Personalized Marketing
A significant number of consumers actively use email as a means to communicate with both friends and family, and with brands. Moreover, the proliferation of web-enabled smartphones and tablet devices make email even more accessible—consumers no longer have to be...
by admin | Jul 2, 2012 | Email Marketing, Marketing Automation, News
Using email campaign automation technology can fuel personalized and relevant messages to leads across a sales funnel, which emphasizes the shift marketers are making away from bulk email campaigns, BtoB Online reports. Locating and assisting individual potential...
by admin | Jun 22, 2012 | News, Social Media Marketing
Not all social media marketing tactics are created equal. There are certain ways to maximize your ROI, while other ways may sabotage your efforts altogether. Social Media Today notes a few actions that from social media marketers could hinder their ability to see...
by admin | Jun 18, 2012 | Announcements, News
Michael McGivern is giving up his last summer to hang at beach and watch baseball games all day to become our new Fisiontern. After spending his youth exploring the parking lots of Woodbury, Michael used his radio broadcasting education to produce and promote...
