by admin | Jun 7, 2012 | Distributed Marketing Automation, Marketing Analytics And Reporting, Marketing Asset Management, Marketing Automation, News, Social Media Marketing
Marketing automation is quickly evolving, much like the marketing industry itself. The Marketing Automation Times recently identified three marketing automation trends to watch this year and explained how they relate to marketing automation. Social media-driven...
by admin | Jun 5, 2012 | Marketing Analytics And Reporting, News, Social Media Marketing
While you probably hope to achieve positive results during your social media marketing campaigns, you need to first define success in order to attain it. Because many social media metrics are hard to quantify in terms of your company’s bottom line—they’re different...
by admin | May 25, 2012 | Marketing Analytics And Reporting, Marketing Automation, News, Sales Enablement
Customer Relationship Management (CRM) can be defined as managing a company’s interactions with customers, clients and sales prospects. Business Know-How explains that many companies have invested in CRM as a way to retain more demanding customers. This is because as...
by admin | Mar 2, 2012 | Announcements, Best Practices, Brand Management, Digital Asset Management, Distributed Marketing Automation, Marketing Analytics And Reporting, Marketing Asset Management, Marketing Automation, News, Personalized Marketing, Sales Enablement
Don’t let the name fool you. We’ve got nothing against Rogue Marketers. If nothing else, we’re indebted to them. We’ve studied them for years, learning from them as we formulated a system that could turn havoc-wreaking mavericks into focused, lead-generating brand...