by admin | Jun 25, 2014 | Brand Management, Distributed Marketing Automation, Email Marketing, Marketing Automation, Mobile Marketing, News, Sales Enablement
A challenge many hotel properties face is that consumers know about their brand from national advertisements but that’s not always enough to get them in the door, let alone turn them into brand ambassadors. When most hoteliers consider brand loyalty they think about...
by admin | Apr 16, 2014 | Distributed Marketing Automation, Marketing Asset Management, News, Personalized Marketing
Hotel management companies face all the challenges of running a hotel property with the added strain of doing it for multiple brands. With multiple brands comes more technology platforms, marketing tactics and processes than one can imagine. In order to stay sane and...
by admin | Feb 5, 2014 | Best Practices, Distributed Marketing Automation, Marketing Automation, News, Personalized Marketing, Sales Enablement
In case you want to read along here are the words. Your hotel customers demand a highly personalized experience. A localized marketing strategy is proven to provide the personalization they need and effectively communicate your value. Here’s how we can help you make...
by admin | Jan 21, 2014 | Brand Management, Distributed Marketing Automation, Marketing Asset Management, Marketing Automation, News, Personalized Marketing, Sales Enablement
In the past we set a goal to become hospitality marketing masters. We spent the year researching and exploring the needs of hospitality companies. We talked with leading businesses and experts about industry trends and best practices for marketing their brands and...
by admin | Dec 17, 2013 | Distributed Marketing Automation, News, Personalized Marketing
A major move by a leading brand solidifies the concept of the “consumerization” of corporate technology. After a significant investment, global leader in beauty products, Avon, is pulling the plug on an SAP-based order management system, according to a WSJ report...
by admin | Nov 6, 2013 | Brand Management, Digital Asset Management, Distributed Marketing Automation, Marketing Automation, News, Personalized Marketing, Sales Enablement
Hotel companies, hotel brands, and hotel management companies are turning to Fision as their trusted resource in localized marketing automation. With Fision the General Managers and Directors of Sales can harness the credibility and reputation of their hotel brand...
