by admin | Nov 6, 2013 | Brand Management, Digital Asset Management, Distributed Marketing Automation, Marketing Automation, News, Personalized Marketing, Sales Enablement
Hotel companies, hotel brands, and hotel management companies are turning to Fision as their trusted resource in localized marketing automation. With Fision the General Managers and Directors of Sales can harness the credibility and reputation of their hotel brand...
by admin | Aug 12, 2013 | Announcements, Brand Management, Distributed Marketing Automation, Guest Blogs, Marketing Asset Management, News, Personalized Marketing, Sales Enablement
Ti Sento Milano, the European based jewelry brand, is expanding our reach stateside. As marketing director, I’ve been challenged to market our jewelry in an efficient and cost effective manner because we don’t have a huge consumer market here or huge budgets to...
by admin | Mar 20, 2013 | Brand Management, Distributed Marketing Automation, Marketing Asset Management, Marketing Automation, News, Sales Enablement
Manufacturers typically rely on their network of non-exclusive distributors, dealers, agents or retailers to locally market and sell their products. While this helps you expand your company’s reach, putting your product and brand in the hands of someone else can cause...
by admin | Feb 26, 2013 | Brand Management, Marketing Asset Management, News, Personalized Marketing
When you hear the word “multichannel,” what do you think of? Many brands would think of a variety of communication channels that they can use to successfully engage prospective customers or leads. These channels can include social media, print, traditional web...
by admin | Feb 4, 2013 | Brand Management, News, Social Media Marketing
How many people really seek out your brand’s social media page? The answer may be more than you expect: According to a new report from researcher Ipsos OTX, as many as 54 percent of Millennials actually visit a company’s social media page for one reason or another. If...
by admin | Jan 29, 2013 | Brand Management, News, Personalized Marketing
Knowing your audience is crucial for businesses in a number of ways, ranging from product development to marketing to brand management. Many companies executives will agree with that fact, but few are actually taking that knowledge to the next level and creating...