by admin | Dec 18, 2017 | Best Practices, News, Personalized Marketing
Mike Brown, CEO of FISION explains, as companies pour money into high priced technologies like Chatbots and AI, it’s important for brands to recognize that there are often lower hanging opportunities to better engage with customers by localizing brand content...
by admin | Sep 22, 2014 | Best Practices, Email Marketing, News
At Fision, our goal is to make the lives of sales and marketers easier, we also aim to unite the two departments in the process. Every company touts marketing and sales alignment, but few companies are succeeding to make it a reality. Last week HubSpot, a marketing...
by admin | Apr 29, 2014 | Best Practices, Email Marketing, News
Everyone hates blatant spam. Filters catch most of it, but everyone still gets offers for wholesale handbags and or miraculous pharmaceuticals now and then. Apparently our neighbors to the north are sick of it and have implemented a law to help clear their citizens’...
by admin | Apr 14, 2014 | Best Practices, Email Marketing, News
Intro to Email Authentication Email Authentication is a term used to describe the methods ISPs (Internet Service Providers) and corporate email servers use to determine if the source of an email is accurate to the source associated with the sender. Email...
by admin | Feb 5, 2014 | Best Practices, Distributed Marketing Automation, Marketing Automation, News, Personalized Marketing, Sales Enablement
In case you want to read along here are the words. Your hotel customers demand a highly personalized experience. A localized marketing strategy is proven to provide the personalization they need and effectively communicate your value. Here’s how we can help you make...
by admin | Dec 21, 2012 | Best Practices, News, Personalized Marketing
Your great aunt Dorothy, the one you haven’t talked to (much less seen) in 15 years, hands you a flat box, decked out in green-and-red gift wrapping. She smiles, eagerly awaiting an elated cheer as you open it. Your smile is more of the nervous variety as you...
