by admin | Jul 2, 2012 | Email Marketing, Marketing Automation, News
Using email campaign automation technology can fuel personalized and relevant messages to leads across a sales funnel, which emphasizes the shift marketers are making away from bulk email campaigns, BtoB Online reports. Locating and assisting individual potential...
by admin | Jun 22, 2012 | News, Social Media Marketing
Not all social media marketing tactics are created equal. There are certain ways to maximize your ROI, while other ways may sabotage your efforts altogether. Social Media Today notes a few actions that from social media marketers could hinder their ability to see...
by admin | Jun 18, 2012 | Announcements, News
Michael McGivern is giving up his last summer to hang at beach and watch baseball games all day to become our new Fisiontern. After spending his youth exploring the parking lots of Woodbury, Michael used his radio broadcasting education to produce and promote...
by admin | Jun 13, 2012 | Announcements, News
Jesse DavisFision welcomes Jesse Davis to the our development team. This part Iowa farm boy, part Air Force cop is bringing over two decades of software development leadership and architecture to our team. His infectious positivity and huge joyful laugh has already...
by admin | Jun 12, 2012 | Distributed Marketing Automation, Marketing Automation, News, Sales Enablement
The process of converting a lead to a sale is sometimes known in the marketing community as a “funnel,” ClickZ explains. This funnel consists of reach (to bring prospects into contact with digital properties), engage (to move prospects beyond the landing page),...
