by admin | Feb 7, 2013 | Announcements, News
By helping companies organize, customize, distribute and measure content, Fision has become a major player in the marketing automation software industry. Fision CEO Mike Brown shares his excitement about the upcoming Tech Breakfast, “After a five city tour of Phoenix,...
by admin | Feb 5, 2013 | News, Social Media Marketing
When it comes to social media, Google has a spotty track record. Orkut, one of the company’s first attempts at breaking into the social media landscape, has managed to accrue only 33 million users in the past decade and remains popular in just a few markets...
by admin | Feb 4, 2013 | Brand Management, News, Social Media Marketing
How many people really seek out your brand’s social media page? The answer may be more than you expect: According to a new report from researcher Ipsos OTX, as many as 54 percent of Millennials actually visit a company’s social media page for one reason or another. If...
by admin | Jan 31, 2013 | Email Marketing, Marketing Asset Management, Marketing Automation, News
What makes for an effective marketing email? So many brands funnel in on the writing aspect – they try to create engaging headlines, avoid typos and ensure their messages don’t get flagged as spam. While this is all important developing the perfect email, you need to...
by admin | Jan 29, 2013 | Brand Management, News, Personalized Marketing
Knowing your audience is crucial for businesses in a number of ways, ranging from product development to marketing to brand management. Many companies executives will agree with that fact, but few are actually taking that knowledge to the next level and creating...
