Tagged: DAM

Three Myths of Marketing Automation

Marketing automation is one of the latest buzzwords that's being thrown around constantly from executive to executive. Marketing automation provides value to companies and brands, but there is still some confusion
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Adjusting Marketing & Sales Operations for Shorter Sales Cycles

The way people research B2B purchases has changed, and as a result, the way companies sell to them also needs to undergo a transformation. (more…)
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Bring Marketing & Sales Together with Distributed Marketing Automation

Managing sales and marketing operations can be extremely difficult due to the growing complexity of launching a successful campaign. On the one hand, marketers need to incorporate a variety of
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Three Quick Tips for Improving Your Email Campaign

Sure, it’s easy for any company to send out mass emails to thousands of potential clients. But are they effective in generating quality leads? Rarely. This is the problem with
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Brand Control: Three Essential Elements

The more unified a company is in their compliance to strict brand regulations, the stronger their brand is likely to be. However, with the growing need for companies to connect
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