September 9, 2014
Breaking Bad is back in the spotlight after nabbing 6 Emmy’s last week. It’s arguably one of the greatest dramas of its day, and is certainly the most entertaining lesson
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August 5, 2014
According to Gleanster's research, “Top performing organizations that used local marketing automation reported 300% or more increases in revenue within the first 12 months of investing in the technology.” That’s
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July 8, 2014
The hospitality industry prides itself on providing world class experiences for their guests. Adding a personal touch goes a long way. However, as noted earlier, that personalization is currently limited
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June 25, 2014
A challenge many hotel properties face is that consumers know about their brand from national advertisements but that's not always enough to get them in the door, let alone turn
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January 21, 2014
In the past we set a goal to become hospitality marketing masters. We spent the year researching and exploring the needs of hospitality companies. We talked with leading businesses and
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November 6, 2013
Hotel companies, hotel brands, and hotel management companies are turning to Fision as their trusted resource in localized marketing automation. With Fision the General Managers and Directors of Sales can
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August 12, 2013
Ti Sento Milano, the European based jewelry brand, is expanding our reach stateside. As marketing director, I've been challenged to market our jewelry in an efficient and cost effective manner
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March 20, 2013
Manufacturers typically rely on their network of non-exclusive distributors, dealers, agents or retailers to locally market and sell their products. While this helps you expand your company's reach, putting your
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February 26, 2013
When you hear the word "multichannel," what do you think of? Many brands would think of a variety of communication channels that they can use to successfully engage prospective customers
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February 4, 2013
How many people really seek out your brand's social media page? The answer may be more than you expect: According to a new report from researcher Ipsos OTX, as many
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